Mediastream: The Key Ally in the Success of Mercado Play
Ticketmaster is a ticket sales and distribution company founded in West Hollywood, California (USA), with operations throughout the world.
Ticketmaster Entertainment, Inc. is an American ticket sales and distribution company headquartered in Beverly Hills, California, with operations in many countries around the world. In 2010 it merged with Live Nation under the name Live Nation Entertainment. The company's ticket sales are made digitally and in physical stores. Ticketmaster customers include venues, artists and promoters. Customers control their events and set ticket prices, and Ticketmaster sells the tickets that customers make available to them
Mediastream began operations with the Mexican subsidiary of Ticketmaster, part of Grupo CIE, starting in August 2020, with the main objective of launching its new streaming platform, Ticketmaster Live.
Used Mediastream's OTT Next Events streaming and stream live concerts online during the COVID-19 pandemic, giving fans a safe and exciting online experience.
The solution chosen by the client was Mediastream Platform, since it solves all the critical needs of the project, such as access control to each event, integration with its e-commerce platform, customization of landing pages, availability of interactive widgets such as a window chat, for communication with its users and specific spaces for its sponsors, along with the entire Streaming service and infrastructure on a single platform.
