Mediastream: The Key Ally in the Success of Mercado Play
IAB (Interactive Advertising Bureau) is a global association of companies focused on developing the marketing communications and interactive advertising industry. Its mission is to create an international collaboration between its members, promoting research, education, and the establishment of standards that add value to the digital advertising distribution chain.
For IAB Chile, each event represents the visible face of the organization. Therefore, it must guarantee a high-quality and smooth streaming experience. IAB Chile brings together industry experts in a digital environment, and real-time interaction is key to captivating the audience.
We invite you to learn more about this success story with Rodrigo Saavedra, General Manager of IAB Chile, and discover how Mediastream supports IAB with its advanced streaming technology and virtual reality studio.
As a trusted provider and technology partner, Mediastream offers a comprehensive solution that ensures uninterrupted live streaming. Their team of experts continuously monitors the events to guarantee the best possible experience. Additionally, IAB integrates interactive tools on its landing pages, such as live chat and quizzes
