TVN, one of Chile’s leading broadcast television networks, has taken a bold step into the future with its first Multibrand Live Shopping event. This groundbreaking initiative seamlessly combined live streaming and broadcast television, capturing the attention of thousands of viewers.
Held on October 2, 2023, the event was powered by Mediastream’s Live Shopping technology, ensuring a high-quality, uninterrupted experience.
Live Shopping is transforming the way brands connect with their audiences. This innovative format merges entertainment with real-time shopping, allowing viewers to see products in action and purchase them instantly.
Additionally, live interactions with hosts and exclusive offers create an immersive and exciting experience that keeps users engaged and actively participating.
This event marks a milestone in TVN’s evolution as a media company, showcasing its ability to adapt to new digital trends and its commitment to delivering an innovative user experience.
At Mediastream, we understand the importance of having a reliable technology partner to take these experiences to the next level. We are proud to have been part of this project, ensuring a seamless and high-quality broadcast.
If you want to learn more about implementing Live Shopping in your digital strategy, contact us and let’s take your content to the next level together! 🚀
